Datasets and R code for paper entitled "Quantifying the Value of Carbon Label Information in Food Choice using Drift Diffusion Modelling"
These datasets are generated from a choice experiment, a survey questionnaire, and output from a computational modelling (on R) of these data. The OSF repository also includes all R codes and study materials.
Link to the dataset on OSF contains both full and clean (final) data for the (i) individual (trial) level of choice experiment results, (ii) group (collective) level of individual characteristics, and (iii) maaDDM computational modelling outputs.
The OSF folder also contains all R codes used in this study, including the building and running of maaDDM models and regressions used, as well as the materials used to build the choice experiment.
Cite this dataset as:
Hinvest, N.,
Gan, Y.,
2024.
Datasets and R code for paper entitled "Quantifying the Value of Carbon Label Information in Food Choice using Drift Diffusion Modelling".
Version 3.
Bath: University of Bath Research Data Archive.
Available from: https://doi.org/10.17605/OSF.IO/7QHBW.
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Contributors
University of Bath
Rights Holder
Documentation
Data collection method:
The study employed a questionnaire survey to gather data on individual characteristics. The study also employed an eye-tracking method, where participants visited the lab to complete a food choice experiment under eye-tracking.
Technical details and requirements:
MS Excel and MS Word required.
Funders
University of Bath
https://doi.org/10.13039/501100000835
Publication details
Publication date: 21 April 2024
by: University of Bath
Version: 3
DOI: https://doi.org/10.17605/OSF.IO/7QHBW
URL for this record: https://researchdata.bath.ac.uk/1145
Related papers and books
Gan, Y. S., and Hinvest, N. S., 2025. Quantifying the value of carbon label information in food choice using drift diffusion modelling. Journal of Choice Modelling, 56, 100564. Available from: https://doi.org/10.1016/j.jocm.2025.100564.
Related theses
Gan, Y. S., and Hinvest, N. S., 2024. Quantifying the Value of Carbon Label Information in Food Choice using Drift Diffusion Modelling. OSF. Available from: https://doi.org/10.17605/OSF.IO/7QHBW.
Contact information
Please contact the Research Data Service in the first instance for all matters concerning this item.
Contact person: Neal Hinvest
Faculty of Humanities & Social Sciences
Psychology